Rashi rolls out CBF-X; aims to continue decade long success

Rashi Peripherals is all set to launch a new addition to the trail of success of Channel Business Forum popularly known as CBF in the industry.

CBF is a platform created especially for partners and distributors/vendors to interact in a different way and understand each other’s point of view. CBF has created history by being one of the longest running events initiated by a distributor. To add to its laurels CBF comes with a unique theme to make the partners interested in the latest updates in the technological aspect.

This year Rashi is launching a theme with special focus on the fact ‘Every 2nd assembled PC has ONE component sold & services by Rashi Peripherals.’

Following the tradition some important brands associated with Rashi Peripherals will also be participating in CBF-X and will be an integral part of the event. The brands associated with CBF-X are ASUS, Intel, Leadtek and Toshiba. These are high end and very popular brands extending their support for Rashi’s annual event.

Channel Business Forum’s tenth edition started its journey on 10th Dec 2014 at Kolkata followed by Patna the next day.

Rashi Peripherals is making sure that its flagship event reached C & D class cities and thus this time the team will be travelling to 21 destinations across the country with places like Hubli and Wazirpur in the list. The team of Rashi’s Brand Managers will be travelling extensively to make sure that no stone is unturned to make this event a success.

Rashi Peripherals has 53 branches and 58 services centers across India and they plan to make their presence by tapping into lesser known places with the help of some of the Top brands in India.

To add, Rajesh Goenka, VP, sales and marketing, Rashi Peripherals says, “Channel Business Forum has always been our pride and we are very excited to go to the ground and interact with partners on a personal level. This year we are making sure that the partners understand the extent of Rashi Peripherals which makes every 2nd assembled PC to contain a component sold or serviced by Rashi Peripherals. This decade long event already is popular among the partners and we hope to continue the success streak this time as well. ”