Mediaman Infotech launches high end telecom products

Under the initiative ‘I for India’, Mediaman aims to offer world class products at a reasonable cost

Mediaman Infotech, one of the respected IT distribution houses in India has introduced a range of high end telecom products. Under the initiative ‘I for India’, Mediaman has introduced a wide range of world class products in Memory and Data cards.

In an exclusive interaction with The DQ Week, Digant Mehta, Director of Mediaman said that with this initiative, the company would get into cutting edge technologies by offering high quality ICT products for Indian consumers.

“We are introducing longer lasting products that will add a value to the consumer. We are offering the market class 10 high speed technology products that are far better than the other international brands currently present in India”, Digant said.

Digant said that Mediaman offers in its products much more features than international brands at a reasonable price which differentiates this Indian brand from MNCs.

“We are introducing high speed data cards with the speed of 21.6 mbps and USB dongle with SMS and calling features. It can be used as a pen drive as well and it has expandable memory upto 32 GB”, he said.

High speed data cardsDushyant Mehta, founder and CEO of Mediaman said that ‘I for India’ has huge potentials in India and he would be dedicating all energies for the initiative.

“The global image about India is changing drastically after the launch of Mangalayan. Indians view of seeing Indian products is also changing very fast. In the field of IT things are already started proving that domestic products are performing better that MNC. There is huge potential for ‘I for India’ in coming days”, he said.

Mehta said that Touch and Feel is going to be a mainline trade in the IT and ICT product line was going to drive the hardware market and the company going to introduce multiple products during the FY 2015-16.

“Mediaman aims to get a world class product for a customer at a reasonable cost and keep on adding cutting age technology at every single time. We want value for money for our people and that is the core idea of ‘I for India’ initiative”, he said.

He advised people engage in IT to start thinking seriously to get into manufacturing.

Memory CardsTalking about Mediaman’s go to market strategies, Digant said that the company would focus on interior segment of India along with online segment and young population.

“We are planning to target the interior segment of India which is the real Indian economy. Apart from that our second target will 60 percent young population. And lastly, we will be focusing on the online segment”, Digant said.

He said that the entire distribution would be routed through offline channel. On the query that how the company would take care of profit margins of partners, Digant said, “We have experience of how to incentivize our channel partners. We are penetrating into C, D, E class cities where the competition is reasonably less and partners can earn good profit margins. Our product line will help them to get more profits.”

“Indians have much more better technology and it can make a product which has cutting edge innovation. Our products are made with best technology innovations and they are long lasting, hence, fulfills all the expectations of customers and partners”, he said.