Jamshedpur: The IT Hub of Jharkhand

Jamshedpur, founded by late Jamshedji
Nusserwanji Tata, is also known as the Steel City or Tatanagar.
Situated in the state of Jharkhand, it is surrounded by the rivers
Subarnarekha and Kharkai on the North and West parts of the city.
Jamshedpur is also acknowledged as one of the major industrial
centers of East India. Owing to the presence of various industrial
houses, like Tata Steel, Tata Motors, Tata Power, Lafarge Cement,
Praxair, TCS, Timken India, Tinplate, the city has one of the largest
industrial zones of India, known as Adityapur, which houses more than
1,200 small and medium scale industries. Due to its huge exposure to
IT companies, the city has a well-fl ourished IT market, which
constitutes more than 20 channel partners and over 25 dealers, who
cater to different business verticals.

The annual revenue of the city is close
to Rs 100 crore. The products in demand right now are laptops and
desktops from HP, Dell and HCL. Customers also prefer to buy
peripherals, printers and monitors from brands like Samsung and HP.
“Nowadays, customers also like to buy legal anti-virus software
products,” said Amitabh Vidyarthi of Origin Technologies. The IT
market in Jamshedpur is adapting new trends and technologies,
wherein, anti-virus is flourishing. Main business verticals, which
drive major sales in the city are home, corporate and SME segments.
The city also caters to a large number of student population.
Jamshedpur has a computer association called, Jamshedpur Information
Technology Association (JITA), which has been actively solving
dealers' problems. “The association resolves matters amongst
dealers that the city faces from time to time,” said Shailesh Kumar
of Galaxy Infosystem. The association also organizes monthly meetings
to solve any issues related to dealers and vendors. “We want
vendors to fix MOP (Market Operating Price) and fulfi ll their
commitments, without any delay. They should provide us with the
promised margins,” said Ashok Gupta of Narayani International.
Dealers want to have a healthy discussion with vendors regarding
their problems, so that it will become easier for them to nurture
their business more profitably.