Epson launches its first experience zone in Kolkata

Epson announced the launch of its first exclusive Epson Experience Zone (e³) in Kolkata. The e³ is located at E-Mall (3rd Floor), Chittaranjan Avenue, Chandni Chowk, the hub of the IT market in Kolkata, to maximize its reach to consumers.

On inaugurating the Exclusive Epson Experience Zone in Kolkata, Samba Moorthy, director, sales and marketing, Epson India, said, "In keeping with our growth strategy, we are pleased to unveil the first Exclusive Epson Experience Zone in Kolkata. Exclusive Epson Experience Zone (e³) is designed to provide consumers with a wholesome experience enabling greater convenience."

The Exclusive Epson Experience zone allows the consumer to touch, feel and experience the product before buying it. At the Exclusive Epson Experience Zone, consumers can obtain detailed information on new products launched, enjoy product demos and make an informed buying decision. The products on display and available for sale at the Exclusive Epson Experience Zone range from Home theatre projectors to personal desktop products to those that can be networked across large organizations, solutions suited for different types of users in various work environments. From faster printers for offices to photo-printers and hi-resolution scanners for photo-professionals and studio; from wireless LCD projectors for corporates on the move to high-speed intelligent printers for smooth retail billing, Epson provides varied solutions that make life easier, more convenient and less time-consuming.

"The Eastern region contributes 12% to our India business. With the launch of our Exclusive Epson Experience Zone in Kolkata, we aim to enhance customer experience and upkeep our market share in this r egion significantly, added Moorthy.