D-Link, Eaton see SPs as a key to their business

Kuala Lumpur: D-Link that offers
networking products and solutions said that over the past five years,
the business dynamics have changed and enterprise sector has become
dependent on information. Speaking at the href="http://dqchannels.ciol.com/content/reselleralert/111012901.asp">SP
Summit 2011, Rajesh
Sahore, Sales Head-India and SAARC, D-Link said that despite of
budget constraints, customers want efficient networking. “Network
should be scalable so that it can take up new challenges. End-to-end
security and self vigilance has become very important, today,” said
Sahore.

Sahore said that, the company is
looking at requirements to build customized solutions, and it has
partnerships with Ingram Micro and Redington. D-Link offers elite,
silver and gold partner programs, and offers online registration for
SI partners. To a query raised by Ranjan Chopra of Team Computers,
Sahore said that SPs can make a profit, ranging between 15 to 20
percent through an association with D-Link. The company said that, it
will be launching passive networking by the mid of March, 2011. Anoop
Nanda, MD-South Asia, SEA and
Japan, Eaton Corporation said that, SPs are very important to them.
The company's power quality solutions operation holds 1,000 active
patents. Eaton has a range of economy, intermediate and premium
products. The company is now aggressively looking at partners for
business expansion, and has been previously doing direct business.
“We are looking at partners to grow in India, and have recently
concluded a partners' meet in Chennai,” said Nanda. Eaton is also
banking heavily on channel and system integrators for its 80 KVA
power backup equipment.