CASHe announces Strategic Tie-up with Rubique

Aeries Financial Technologies Pvt. Ltd., a fin-tech company promoted by serial entrepreneur and private equity investor V. Raman Kumar, recently announced that CASHe, India’s fastest loan giving app for young salaried professionals, has entered a strategic partnership with Rubique, India’s leading online marketplace for financial products. In this collaboration, Rubique will enlist CASHe on its online platform for borrowers to avail viable short-term loan products from CASHe. CASHe disburses multiple loan products ranging from Rs 5,000 to Rs 1,00,000 payable over 15, 30 & 90 days. CASHe now disburses loans well over 1 Crore per day in less than a year of operations. With an average loan processing crossing 500 loan applications per day, CASHe is now India’s leading and most preferred Fintech Company in the personal lending space.

“We are thrilled to partner with Rubique, India’s leading fintech company in marketplace lending”, commented V. Raman Kumar, Chairman, Aeries Financial Technologies. “Rubique’s online platform with its unique matchmaking algorithm is an industry first, and with CASHe now being enlisted on its platform, the prospective borrowers will now have access to CASHe’s short-term loan products available through its app. The application will be directly integrated to Rubique’s platform for the users to download and avail a loan within minutes on their smartphone”. He added, “Rubique’s large customer base will now have access to quick and easy credit without any collateral, physical documentation or verification. This indeed will be an exciting proposition for young salaried professionals. With our strategic partnership with Rubique, we hope to increase our customer base exponentially”.

“Partnering with a fintech product like CASHe complements our business model and vision to provide easy & quick access finance to the borrowers through advanced technology”, said Manavjeet Singh, Founder & CEO of Rubique. “We believe that for every borrower there is lender in the market. But there is no common place where both can discover each other. By creating this common platform for discovery through advanced technology, it’s our endeavour to reduce the processing time significantly. We would like to integrate with lenders with various risk appetite to ensure each of our customer find the right fit of products on our platform. Products offered by CASHe’s unique mobile-enabled short-term loan offering are an apt solution towards growing consumer segment which demands quick loan disbursals. In terms of growth rate, both of us have witnessed impressive growth & there is absolute alignment on technology focus in the process implemented. With CASHe’s integration, we are now able to offer a wider range of personal loan products to our customers which can disburse quickly. We are very excited to work with CASHe as we see a huge demand for a loan product offering like this which is hassle-free and convenient” he concluded.

CASHe provides hassle-free loans with its app enabled documentation and loan disbursal/repayment process. Powered by its industry-first algorithm driven credit scoring platform, The Social Loan Quotient (SLQ), CASHe quickly determines a user’s credit worthiness by using multiple unique data points to arrive at a distinct credit profile of the customer. SLQ is transforming the traditional credit rating measurements thereby providing immediate loans to the under-served young professionals who are kept out by traditional credit rating and banking systems. CASHe is completely automated and requires no personal intervention and no physical documentation. The average time taken for a loan to be disbursed is about 8 minutes, subject to proper submission of all documents